All the little things
I had the pleasure of meeting Steve Spalding (How To Split An Atom, Crossing Gaps) at SXSW this year, and could tell right away that this here is a gentleman to keep an eye on in the webby and entrepreneurial sense.
The simplest way to describe Steve is that he “gets it.” He gets the modern web and how people use it, he gets marketing, and most of all he gets how it all gets pieced together. From the big picture to the little things.
And that’s why I can unabashedly recommend All The Little Things, Steve’s new e-book. It’s free online, and the print version will be available soon.
Here’s a clip:
All the Little Things is a book about the Internet.
It’s about building great things using the Internet and it’s about understanding the opportunities available to anyone with drive, creativity and a whole lot of grit. Said with a little more flourish, it’s a book about dreams, reality and all the work in between. I wrote this partially as a proof that I could do it (books are hard for blogging types) and mostly as an answer to the hundreds of phone calls, emails and other such correspondence I’ve received from entrepreneurs and creative types about how their product can overcome the noise.
When you’re done, I want you to be inspired to do something useful, to build that great project, to overcome inertia, to take the world by the horns and other such inspirational bits. In exchange for changing your life, I am going to ask a few small favors from you.
Head on over and check it out!
