Online Media Cultist

Just as services designed to help social media enthusiasts manage multiple online profiles are becoming increasingly popular, services designed to manage posting status updates and communication to multiple online profiles are becoming plentiful as well. Recently, I covered Ping.fm, which has now been joined by Italy-based HelloTxt, a similar product that allows users to update [...]

Inbound marketing is marketing focused on getting found by customers. In other words, instead of taking the time and resources to go out and find customers, you set yourself up in such a way that the right kinds of qualified leads find you. Inbound marketing, focused on areas like search engine optimization, content and social [...]

For many bloggers, RSS subscriber numbers are a fun and useful way to get an approximate read on how many “loyal customers” they have. For others, however, RSS numbers take on a greater significance, impacting such things as advertiser and investor relationships, as well as a web site’s perceived influence. For example, when you visit TechCrunch [...]

For web workers, some social networks matter more than others. What I mean by that is while MySpace is still one of the most popular web sites on the planet (Alexa has it ranked No. 9 currently), it’s simply not that important — in relative terms — for connecting with colleagues, potential customers and contacts; [...]

When I first read about Freedom, “an application that disables networking on an Apple computer for up to eight hours at a time,” on Salon.com, I had to ask myself if I was looking at yet another early April Fool’s Day prank. But the more I thought about it, the more Freedom made sense to me. [...]

I’ve been getting my tweet on of late, talking about my recent “discovery” and obsession with 30 Rock. This little gem of a clip had me stitches, simply because it’s bizarre and random and very “who would think of that?” In short, amazing. I give you Werewolf Bar Mitzvah, because it’s Friday. Enjoy.

Whether you help run a web-based startup, are a member of an online production team, or earn your living in part by understanding how things get done on the web, it’s important to get a sense of how the most innovative Internet companies create their products and build their businesses today. Even though the current economic [...]

Often it’s the (seemingly) simple applications that turn out to be the most powerful, and the most popular. Twitter is a great example of this. Ping.fm, a service that allows you to easily update a host of social networking and social media profiles all at once, seeks to resolve the headache of needing to log into [...]