In defense of bloggers running ads to make money
Steven Hodson makes as strong an argument as its possible to make in defense of bloggers running ads to make money. You have to love the title too: Guess what â€“ being an income making blogger isnâ€™t cut & dry:
Itâ€™s interesting when you start looking behind the emerald green cloth that covers these blogging wizards. Just about every single of the most popular bloggers who say advertising on blogs is a mugs game donâ€™t blog for their mortgage payments. They all have well paying day jobs that allow them the ability to pontificate to the rest of us against the evils of advertising, sponsored posts or paid reviews. They donâ€™t have to worry about meeting that monthly hydro bill or have to deal with highway robbery of cell data plans.
Then thereâ€™s that standard bullshit argument that you can have an ad free blog because you can make money because of your blogging. The interesting thing is that this argument again comes from people who for the majority have real well paying day jobs or they are in the marketing industry where the whole idea is to get you looking for other ways; preferably something that they can offer you, to make money. In most cases if you have an already established reputation this might be the case but for 99% of the bloggers out there wanting to make this a career itâ€™s a bullshit sales pitch.
I also love Rob Diana’s comment on the piece, made via Google + shared: “An excellent rant on blogging and making money. Hodson is ‘getting his cranky on’.”