MySpace Popularity Peaking Out… In the UK at Least
MySpace, while still by far the most popular social networking site in all the humanoid galaxies, may be starting to peak out in terms of traffic and usage. In the UK, at the least, MySpace overall traffic dropped in May while traffic to second-tier powerhouses Bebo and Facebook increased.
Interestingly, average time spent on Facebook and Bebo (152 and 143) dwarfed time spent on MySpace (96).
Momentum is certainly with Facebook stateside as well, as its new Platform – which allows Facebookers to easily add custom made for Facebook widgets – is seeing great success.
Maybe MySpace should think about its users and keeping them happy, rather than dialing up huge new contracts for its founders?



