Online Media Cultist

Web producer, writer, online media cultist. That's how I roll.

Another Weirdly Exaggerated Story About the Internet

A New York Times story posits that online shoppers are growing “web-weary”, bringing us to a new era of “Dot Calm.”

I can only figure that writers Matt Richtel and Bob Tedeschi got caught up in the cute phraseology vortex. Their argument is sound: Internet sales are up, but just not as high as the insane spikes of the last few years. For example, online book sales are up 11%, as compared to 40% last year.

Their conclusion – that online shoppers are “weary” and looking elsewhere to make purchasing decisions – makes no sense, however.

40% spikes can’t last forever. The Internet is maturing, and more people than ever before are joining the bandwagon.

Post Metadata

Date
June 17th, 2007

Author
Eric Berlin

Category
OMC

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